Dissertation: Maijastiina Jokitalo (Marketing)

The public examination of M.Sc. Maijastiina Jokitalo´s doctoral dissertation ”Mikä meitä lihottaa: Ruoan terveysmerkitysten heijastuminen elintarvikkeiden kuluttajakäyttäytymiseen” will be held on Friday 24 August at 12 o´clock in auditorium Wolff (B201, Tervahovi). The field of dissertation is marketing.

Professor Outi Uusitalo (Jyväskylä University School of Business and Economics) will act as opponent and professor Harri Luomala as custos. The examination will be held in Finnish.

Public display (“nailing”) will be held on Tuesday 14 August at 10.00 o´clock (Tervahovi). After that the dissertation is available online: https://osuva.uwasa.fi/