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Hannu Makkonen
Professor in Marketing
D.Sc.
School of Marketing and Communication, Marketing
firstname.lastname@uwasa.fi
+358 29 449 8102
Wolffintie 34, 65200 Vaasa
Ankkuri 1. floor
Ankkuri 1. floor
Office Hours:
By appointment
By appointment
I am Professor of Marketing at University of Vaasa. My expertise and research interests lie in the areas of organizational innovation adoption, industrial networks and relationship dynamics, innovation ecosystems, service and value creation, and dynamic capabilities. I look forward to opportunities for academic research on the respective areas to contribute academia, business practice and society.